The Sprite Spice Club lit up Zurich – and Neonwerk was right in the middle of it all. For the unique event format by Sprite and Old El Paso, the Stadtkäserei near Zurich HB became a stage for spice, street food, and powerful brand messages. And right in the middle of it all: our custom-made neon sign in vibrant Sprite green.
Neon Sign Sprite Spice Club in daylight
The brief was clear: a neon sign that would immediately catch the eye, perfectly match the brand, and give the event setup a modern, urban look. It was exactly what we wanted. The result: a clean, eye-catching illuminated sign with "Sprite Spice Club" lettering that looked stylish during the day and dominated the mood at night.
Glowing Sprite Neon in dark event location
Along with tacos, chili workshops, and the Hot Seat Challenge, our neon became one of the most photographed elements—and demonstrated once again how powerful brand communication with light can be. Whether as a selfie spot, mood booster, or branding tool: neon is a magnet.
We love projects like this. Fast, high-quality, creative—and perfectly tailored to the brand's identity. Want to add more radiance to your next event? Welcome to Neonwerk.
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